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I help chief executives, the chiefs around them, and founders make sharper decisions about AI, and turn those decisions into practical advantage in how they operate.

netrii is my practice, so you work with me from the first conversation to the last. I test ideas inside your business, and I keep the work focused on what matters most.

Why this works

You don't need more generic advice. You need experience applied to your situation quickly, with enough follow-through to get from an idea to evidence to a change.

  • One senior person with decades of operating depth, working with you directly.
  • Work shaped around your problem, not a packaged program.
  • Clear success criteria, so every experiment ends with a decision.

How I help

A talk often starts it. The rest are the main ways I help clients build useful knowledge, gather evidence, and turn AI into lasting capability.

Talks That Make Teams Think Big

For: Leadership teams, whole organizations, conferences, boards and associations

The challenge: Most AI talks are either all vision with nothing to do on Monday, or all tools with no sense of where things are going. Your people need both.

The outcome: A talk with its head in the clouds and its feet on the ground: an ambitious view of what AI makes possible, tied to what your people can try the next day. I still build AI systems myself, so the demos are live and the examples are my own.

Typical outputs

  • Keynotes and invited talks
  • Half-day workshops with live demonstrations
  • Panels, as speaker or moderator

Former Gartner VP Analyst. Colleagues there described me as someone who can go "from 3 ft to 30,000 ft and back again" in one conversation.

Strategic Direction

For: Founders, CEOs and leadership teams facing a big technology decision

The challenge: You know AI matters, but there is too much noise, the choices are expensive, and picking the wrong priority costs a year.

The outcome: A clear view of where to put your effort, what to do first, and which decisions to commit to now.

Typical outputs

  • Technology opportunity assessment
  • Priority and sequencing recommendations
  • Decision framework for near-term investments

Focused Experiments

For: Product, operations, and innovation leaders who need to turn interest into evidence

The challenge: You have promising ideas, but you need a disciplined way to test them before the organization overcommits time, budget, and credibility.

The outcome: A focused set of experiments that produces signal quickly, with clear success criteria and practical learning loops.

Typical outputs

  • Use case selection and framing
  • Experiment design and decision criteria
  • Learning and measurement framework

Operating Integration

For: COOs, functional leaders, and teams moving from pilots to durable capability

The challenge: You've tested tools and ideas, but they are not yet integrated into how the business actually works.

The outcome: Stronger operating rhythms, clearer ownership, and measurement that helps successful experiments become repeatable business capability.

Typical outputs

  • Operating model and workflow design
  • Ownership, KPI, and measurement structure
  • Scaling playbook for high-confidence initiatives

Executive Working Sessions

For: Executive teams and founders who need to make a hard decision soon

The challenge: You need an outside view on a big choice, without weeks of meetings that go in circles.

The outcome: A working session that tests your assumptions and ends with a decision, owners and next steps.

Typical outputs

  • Facilitated leadership sessions
  • Decision memos and synthesis
  • Action plan with clear owners and next steps